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Great Story & Early Lesson About The Difference Btw Sales and Marketing

August 5, 2011

I recently came across this recount of a young marketing executive’s first brush with Sales in a valiant effort that backfired mightily. Though a tale that is over 30 years old, it’s lessons are as real and fresh for today’s marketers as they were for this impressionable up-and-coming young buck. Click to learn how this young man’s blood and sweat became fuel for a bonfire!

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